| Description: |
Location: Vaughan, ON
$70K to $75K + Benefits + Allowance
Full-Time and Permanent
Responsibilities:
- Drive online sales through planning, developing and directing multiple avenues of marketing strategies.
- Oversea social media accounts and planning strategies with social media associates.
- Work closely with the SEO team with regards to blogs, landing pages, and outreach programs.
- Planning Online Adword campaigns (Retargeting, PPC, Display, Search) ads to drive traffic and calls to the website
- Designing artwork for various marketing-related campaigns and activities.
- Liasoning with the UI/UX team for continuous improvement of the website
- Regular training of marketing team members
- Creating marketing success reports and sharing them with the stakeholders
- Researching trends and new marketing opportunities and brainstorming ideas
- Responsible for driving traffic to the website, thus increasing online sales - Flights, Vacations, and Hotels
- Reviewing and editing all the marketing and communication content
Must be able to use tools such as:
- Hubspot - CRM and Marketing Tool
- Google Ad Words and G4 Analytics, Console
- SEMrush for SEO tracking
- Feefo (Customer Feedback)
- Adobe - Photoshop, Illustrator
- Canva
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